It is a full-time job keeping your site ranking high on the internet or even getting traffic. Just like for any goal, you must have a plan of attack. You cannot expect for your site to get traffic or rank high in the search engines without a plan. I have had sites go from well over a million in Alexa ranking, down to just under 300k in a matter of 3-6 months.
First know why you want to get traffic for your website. What you are presenting on the internet? Are you selling a product, service or do you just want to share your thoughts? You have to know what you site is presenting to the public before you can tell the public about it and have a positive effect. Think about this, how can you sell a car without knowing the features? Do you think you will be able to sell it for the price you want and when you want or are you going to just get the best offer that comes along whenever that may be? You have to maintain the control as a seller. For your site to rank high and traffic to increase, you have to "sell" your site on the internet by telling the world what you are selling and what the features are. Here are some helpful tips;
Use 3-4 SEO Keywords for every post, page, category on your site. Use Google's Keyword Search Tool to help find the best keywords. Look for keywords that are of medium quality. Use Social Networking! This is just as good if not better than Word of Mouth. Use your close relationships to spread your thoughts, products, services, etc. Sign up to Facebook, Twitter, MySpace, Google+, etc. and link them all so that when you post an article on your blog site, the article is pushed to all your social media accounts. Once your friends Like it, Re-Tweet it or +1 it, your article is then pushed to their friends and the process continues. Blogging consistently is the best thing you can do for free. If you are already using relevant keywords and you have your social media accounts linked to receive posts, all you need to do is set a schedule to post once a day, 3 times a week or at least once a month! The more frequent the better, but do not wear yourself thin. You still want to make sure you post quality content, not junk that is going to be ignored. You want to engage the audience and keep them looking out for the next blog post! Also, if people like what you post, they will tell their social network! Website Directories have been around for a very long time. This is a repository of sites that are categorized. Users who search these directories find sites based on how the site authors submitted the information. Although there are many software that suggest they can submit your site to hundreds of directories within seconds, its often best that you take the time to manually submit your site to directories that are in-line with your sites content. Two example of website directories are DMOZ and Yahoo directory. Backlinks are a very nebulous topic! Using backlinks can be very useful and effective. There are website administrators who pay to have their sites listed on other sites in order to generate the appearance of being an authority. It really does not do you much good to have a blog about Sam's Favorite Dog Whistles linked to a blog about The History of Art in the Colonial World. When you site is popular, others normally link to it as a reference. This is great as long as your links are coming from other relevant sites. Some sites that are popular for creating quality backlinks are EzineArticles, ArticleBase and ArticlesSnatch. Natural Links are comments on forums or social media sites that include a link back to your site. Many sites allow you to leave a comment for a post. Most often you also are allowed to leave a link back to your site. As long as you are leaving a quality comment and not blatantly abusing the comments for spam, the site admin will approve your comment and you will have now added a link back to your site. This technique is great if you are blogging about something in your field (i.e.. Art) and you read an article on a colleagues site that you decide you want to comment on. That comment linked back to you site not only links both your sites together and but being that the content is relevant, your rank improves. This works the same for forums that request help from experts! I work in the IT field so many times, I will research problems on forums and sometimes I posts answers to problems others IT professionals post. Linking back to my site helps improve my site rankings and increases my credibility in my field.Getting traffic for your website is not difficult but it still requires a structured plan and following the above steps. In addition to the steps above, don't forget to advertise the old-fashioned way! Don't forget to advertise on your cars, bikes, surf boards and on your clothing. Get people who are not on the web, back onto the web and looking at your site.
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